Monday, April 20, 2009

TYPOGRAPHY

Typography workshop:

In our lesson today we where working with the shop and creating installation like typography piece, in this workshop we where using many different aspects of the shop trying to incorporate the structure, architectural features, quirky details of the shop and things that relate to the way the shop would have looked before it was shut down.

The first thing that we did was to use match boxes and matches to make a letter or word or number or expression mark thinking about haw it integrates with the place that you are working within. This was a good starting place to beginning thinking of typography in an installation was but it was quite hard to think of what to do, or at lest it was for me.

The next thing we did was a group exercise where we were to create a word that related to the store out of card board. The group I was in chose to make the decay because there where 5 people in our group meaning each person made a letter and we felt that this word related to the shop as well, as it is in a state of decay. We also thought that it would be good to make the lettering tacky and rustic so as to create an opposing juxtaposition between the word and the place we where putting it, which happened to be on a shelf, and we thought that what was on the shelf before would have been chic and good looking. I like this and found it easier then the first task this was probably because we where working in groups and the group mentality helped me to overcome the feeling of oh what am I meant to do. I enjoyed looking at the other pupils work and seeing how they had approached the tasks, used their materials and formed there words.



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